Salon Digital Signage: Ideas, Screens and Cost

Salon digital signage is a TV in the waiting area or by the chairs that shows your service menu, prices, before-and-after photos and the products you sell, updated from a phone. One or two screens cover most salons and barbershops. Each needs a small media player behind the TV (about $40 to $100) and signage software (usually $6 to $30 per screen per month).

Salon digital signage ideas that bring in more revenue

• Service and price menu. Cuts, colour, treatments and add-ons with prices, replacing the laminated card. Change a price and it is right everywhere at once.
• Add-on services. A gloss, a deep-conditioning treatment or a brow tint shown to the client in the chair, when adding it takes one sentence to the stylist.
• Before-and-after gallery. Real work from your stylists. It is the strongest reason a client books colour or extensions next time.
• The products you use. The shampoo or styling product from the service, with its price, on a screen near the retail shelf.
• Stylist profiles. Photo, specialties and a QR code to book that stylist.
• Reviews. Your Google star rating and recent reviews in the waiting area.
• Seasonal offers. Gift cards before the holidays, wedding and prom packages, a referral offer, scheduled weeks ahead.
• Your social feed. Recent Instagram posts, so clients follow you before they leave.
• Queue or walk-in number for a barbershop that takes walk-ins.

Keep text short. A client in the chair reads the screen in a mirror or at an angle: one headline, a price, a photo.

Where should the screens go?

• The waiting area, at eye level from the seats. The longest attention in the salon: the full menu, the gallery and offers.
• By the retail shelf, to sell the product next to it.
• At the styling stations, where the client sees it in the mirror. In a barbershop with chairs facing one mirror wall, one screen above the mirror can replace one per chair.
• In the window, for people passing: an offer and the gallery.

Keep screens away from basins and steam, and out of direct sun on the glass.

What hardware does a salon need?

• The TV. 32 to 43 inches for a waiting area or station, larger for a window. A plain TV is enough indoors.
• A media player. The Amazon Signage Stick costs $99.99 and is built for signage. An Android box such as the Walmart onn. 4K costs $39.98 (list prices, September 2026).
• A steady connection. Salon Wi-Fi is shared with clients. Choose software that stores content on the player, so the screen keeps playing if the connection drops.

What does it cost?

For a salon with two screens (waiting area and stations) on TVs you already own: about $200 once for two players, and $144 to $720 a year for software at $6 to $30 per screen per month. Yodeck lists $8 to $16 per screen per month and OptiSigns $10 to $45 (their pricing pages, September 2026), and several vendors give one screen free. See free digital signage software and how much digital signage costs.

Mistakes salons make with screens

• Crossed-out prices on the old menu, and the old prices still on screen. Keep one place where prices live.
• Stock photos instead of your own work. Clients want to see what your stylists do.
• Sound on. Clients are talking to their stylist. Run screens muted.
• A screen no one updates. Last Christmas's gift-card offer in March says more than no screen. Give each offer an end date.

Where Brix fits

Brix is signage software that runs on the Amazon Signage Stick, Fire TV, Android boxes and Windows PCs. It costs $6 per screen per month billed annually, or $8 billed monthly, so a two-screen salon pays $144 a year. There is a 7-day free trial with no card.

• Update between clients. Front-desk staff change a photo or a price from a phone browser.
• Reviews and social. The Google Reviews app shows your star rating and recent reviews. The Instagram Feed app shows your latest posts.
• Walk-in numbers. The Now Serving app shows a number staff change from a phone.
• Offers on a timetable. Schedules run weekday and weekend offers, and start and stop seasonal ones by date.
• Several salons. Roles and locations give each manager only their own screens.
• Offline. Content is stored on the player and keeps playing when the Wi-Fi drops.

Setup takes about 10 minutes per screen. Brix has no on-screen surveys, no smart-mirror features and no analytics that tie a screen to a sale. If you want the screen to read your appointment book, check whether your booking system connects to a signage product before you buy.

Start your free 7-day trial. No card needed.